PPC (Pay-Per-Click) advertising (otherwise known as search advertising) is the fastest way to increase your website’s visibility on Google and can be very scalable. The problem is, clicks rarely come cheap, so campaigns need to be optimised repeatedly in order to achieve profitability.
If you chose to work with us on PPC, you’ll work directly with Alex, the Founder of Growthly. He’s run profitable campaigns in multiple countries, as well as grown his own startup to six figures using Google Ads as the critical channel.
Many PPC agencies cut corners by relying heavily on tech tools. But until these tools learn to understand the big picture, an experienced strategist should be making all the key decisions. Alex’s approach is to gain a deep understanding of your business in order to craft a strategy that’s superior to your competitors.
Learn more about our approach to PPC here.
Social Advertising
Social platforms typically have a lower average cost per click versus Google search ads. The downside is that users aren’t actively searching for your product, so you must target the ads very intelligently in order to return a profit. And with engagement levels falling on Facebook, the ads themselves must really demand people’s attention. We’ll take care of all of this and more in order to give your campaign the best chance of success.