Yes, you read that right. We're not a Google Partner PPC agency, nor have we won any fancy awards.
Many agencies use their Partner status to claim all sorts of things, such as that they have a “close relationship” with Google. Read: we went to Google’s HQ once and Google’s sales reps pitched us on selling more ads to our clients.
In reality, Partner status is not hard to obtain (hence why so many PPC agencies have it) - it simply requires passing some simple exams and having clients who spend a lot on Google Ads.
Then there's the awards. Marketing awards are a dime a dozen and the entrants pay thousands of pounds to enter. Don't see them as a guarantee that an agency will deliver.
Choosing a trustworthy PPC agency for your business isn't easy. The best way to decide which one to work with is to speak to the person who would be managing your ads - see whether they're able to understand your business and whether they propose a strategy that makes sense to you. Let's talk